VINTAGE CAMPBELL ' S SOUP THE SOUPER PAPER DRESS ANDY WARHOL Circa 1960 ' S
Item History & Price
Reference Number: Avaluer:50014449 | Brand: Campbell’s |
Country/Region of Manufacture: United States | Theme: Soup |
Original/Reproduction: Original | Modified Item: No |
Color: Multi-color | Date of Creation: 1960's |
This is the classic Andy Warhol "Souper Dress" that is in the permanent collection of the Costume Institute of the Metropolitan Museum of Art, the Fashion Institute of Technology and the Andy Warhol Museum. This superb piece of Sixties conceptual art was also exhibited at a 2000 Whitney Museum exhibition focusing on Warhol's contribution to fashion, and the image is reproduced in the monograph "The Warhol Look: Glamour, Style, Fashion, " by Mark Francis, New York 1997.
... style="box-sizing:border-box; color:rgb(35, 31, 32); font-family:HelveticaNeue, Helvetica, Arial, sans-serif; font-size:12px; font-style:normal; font-variant-ligatures:normal; font-variant-caps:normal; font-weight:400; letter-spacing:1px; orphans:2; text-align:start; text-indent:0px; text-transform:none; white-space:normal; word-spacing:0px; background-color:rgb(255, 255, 255); text-decoration-style:initial; text-decoration-color:initial;">
It is a silkscreen dress that was sold by Campbell's Soup as a nod to the throwaway, "carefree" culture of the 1960s. The Souper Dress is an early and iconic example of the convergence of fashion, high art, advertising and industry, and is well recognized as a collectors item. This A-line dress is printed with the red, black and white Campbell's Soup label. Other than the numerous paper folds, which are part of the design, and minor foxing to the white print especially at the top, visible only up close.
Many women in the Sixties who acquired these dresses took the instructions on the affixed label literally and disposed of these valuable dresses after receiving them. Thus, the Souper Dress is increasingly scarce and valuable. This dress has a rip near the bottom (see pics). Two were found when getting ready for my mother's estate sale.